Customer master data
Immutable internal identity with external mapping keys
| Internal CustomerId | cus_ruf662 Primary key — never changes |
| Account number | RUF662 Links to ticketing and SQL |
| Display name | Rufforth Retail Associates |
| Primary domain | rufforthretail.co.uk Microsoft tenant mapping aid |
| Tenant ID | ruf662-4722-4f2a-9c31-512876 |
| SQL external key | RUF662 |
| Account manager | Rachel Byrne |
| Status | Active |
| Created | 12 Mar 2020 |
Connection and collection
Authentication mode is independent of the data model
| Auth method | Tenant app consent |
| Relationship state | active Expiry 13 Jul 2027 |
| Last successful sync | 22 Aug 2026 20:00 UTC 3 days ago |
| Last attempt | 25 Aug 2026 01:00 UTC Result: success |
| M365 data quality | Healthy |
| SQL data quality | Partial Mapped to the DCS API |
| Schedule | Weekly — users, licences, usage reports Configurable per dataset and customer |
Connection changes require the administrator role.
Branding
Saved once and reused automatically for future dashboards and packs
Editable
Customer logo
PNG, JPG, WEBP or SVG up to 4 MB. Transparent backgrounds work best.
Meeting pack preview
Rufforth Retail Associates
Saved branding is applied to this customer's dashboard, exports and every future meeting pack.
Customer colours change accents only. Warning, failure and success colours, typography and layout stay fixed so every customer dashboard and pack reads the same way.
Customer contacts
Who to speak to. Used for meeting invitations and pipeline follow-up.
| Name | Role | Phone | Notes | |
|---|---|---|---|---|
| Grace VaughanPrimary | Practice Manager | [email protected] | 01674 673180 | Approves user changes |
| Chloe Kowalski | Operations Manager | [email protected] | 01971 657178 | Day-to-day escalation contact |
Prototype controls
Demo-only switches for showing how the phases differ
RUF662 is mapped to the DCS API in this demo, so support and asset data appear when Phase 2 is on.